[madsteve]

My point about the prices for POTD is that we are in danger of becoming a 'members only' club.

In the PL, 90% of tickets sold to home fans are to ST holders so we are gradually moving towards that position.

Which is bad news IMO. When relegation eventually comes ST ticket sales plummet and with the floating fan already alienated after years of being unable to attend so do crowds. Just ask Noblot, Blackburn, Wolves, Boro, Fulham etc.

That is why staying in the PL (or at least returning quickly with parachute payments) is so important. Half PL team have sold out STs & have a waiting list.

From reports, our early ST sales are 50% up on last year at this stage and already higher than the total ST sales for this season. We are following the model of the big clubs. Even United sold 22,000 STs when they were last in the PL and crowds have increased by over 10% since then.

If we get promoted, I expect we will sell close to 25,000 STs with crowds averaging 30,000 with these figures increasing the following season if we stay up.