[Baggie_One]

https://www.expressandstar.com/sport/foo...d-profits/

[Beefy 1965]

After making a 39 million pound profit ?? !!

[Blue Baggie]

But that was spent on Burke 12M Greg 5M Sturridge 5M Barry 5M JROD 12M GIBBS 8M - it's all gone
We need to have a whip round to pay for the heating bill for the Hydrapool.

[WBA-Josh]

Last summers transfer window was good on paper. I remember the excitement from myself and others at the signings that we made.

Hindsight is a wonderful thing and looking back at it knowing what we now know, we made a major boo-boo giving Tony Pulis £40 million to spend on the players he signed which he had full control over. The money could have been spent on better foreign players from the Bundesliga or Ligue 1 for less money rather than on more expensive British players such as Burke, Rodriguez and Gibbs. For example, Yannis Salibur would have been a better signing than Oliver Burke for half the price.

[Beefy 1965]

Ok so we spent most of it, still have this years revenue , players all on 50% less next year and over 100 million if we finish bottom
Hardly panic stations is it
Oh and lets not forget the 8 Years in the Prem apart from the year before when we were just a Million we made significant profits for the other 7 seasons as well

[Dingle-Dingle]

Ok so we spent most of it, still have this years revenue , players all on 50% less next year and over 100 million if we finish bottom  
Hardly panic stations is it  
Oh and lets not forget the 8 Years in the Prem apart from the year before when we were just a Million we made significant profits for the other 7 seasons as well  

So...... Where`s the money gone.??

DD

[Zinman]

Received my copy of the accounts to June 2017 this morning and it's truly astonishing how we've screwed up from what was a very good position at that time - consistent and growing profits, good liquidity and in a great position to build. Sadly we had the wrong people in charge who chose to give an open cheque book to someone incapable of developing the club, spending the available money on highly paid players with zero sell on value in the naive assumption that we would be immune from relegation.
Nothing in Mark Jenkin's statement should come as a surprise. We invested heavily in players (both transfers and wages) and the club had stated that we were at our FFP wage limit - the problem is that we invested in the wrong players (hindsight is a wonderful thing). Fortunately we are not in an unrecoverable position - most of the higher earners will go and our wage bill will fall dramatically next year and we will not be significantly in debt. However the reliance on TV money is scary ("media related activities" make up 87% of our income) and shows the importance of getting back up before the parachute payments run out.
Two key performance indicators that the Board clearly chose to ignore that stand out to me are the average attendance and season ticket holder figures - both have fallen steadily every year since 2013 with the biggest drop in the 2016/17 season. Whether this was due to general apathy with the Premier League or frustration with Pulisball we'll never know (though I know why I stopped going). However, in my opinion, the Board should have been worried and done something about it rather than ensuring we continued doing the same thing. I also note Jenkin's comment on the lack of entertainment and hope that this may now play a bigger part in our future.